Project Overview

AG & Sons is a fine diamond and gemstone jewellery store. They offer exquisite jewellery to make all your special occasions memorable!

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Project Context & Challenge

THE CHALLENGE

To make a perfect marketing strategy for boosting their revenue, along with increasing the brand value of the AG&Sons' website online. Implementing the plan for growing customer base, leads, and Return on Investment. Routinely evaluate the effectiveness of the SEO and Content Marketing tools.

How we helped the business

Designed & developed their website into an aesthetically appealing and highly interactive platform for presenting the brand's products in the best possible way. Planned a perfect digital marketing strategy for them, which included key channels like organic search engine optimisation and content marketing.

Process & Insight

We started with the objective to raise awareness about their exquisite products, as well as to showcase them aesthetically to make an effortless shopping experience. We wanted to increase the organic traffic, leads and customers. We developed a plan to offer the latest SEO and Content Marketing solutions to the company.

We researched the best business keywords for the jewellery outlet and analysed their brand positioning. Our SEO team effectively optimised the website and our content marketing team developed a strategy to boost the SEO efforts. Targets were established and we started tracing and analysing.

We effectively developed SEO and Content Marketing strategies and implemented the campaigns successfully to exceed our client's expectations in terms of returns and deliverables.